YHA (England and Wales) has appointed Creed Foodservice to supply its 91-strong network of catered youth hostels from February 2018. The food contract is the single biggest one awarded to an external supplier by the leading youth charity.
The appointment follows a formal tender process last year which saw us marked out for our existing supply network, commitment to environmental sustainability and consistency of food quality, offering accredited British Red Tractor sourced meat and a commitment to supplying British made products wherever possible. Within the contract, YHA has also been able to maintain its competitive pricing on breakfasts and meals to customers.
We operate from three strategically located distribution centres in Staverton in Gloucestershire, Ilkeston in Derbyshire and High Wycombe in Buckinghamshire. Additionally, we already serve a number of historic properties and visitor attractions in areas in which YHA has a number of Youth Hostels, which will ensure mileage and emissions are reduced.
As part of the contract we have partnered with Caterite, the Lake District’s leading independent supplier of food to the catering industry. From YHA’s headquarters in Embleton, Cockermouth, it will supply YHA’s 15 catered Youth Hostels based in the Lake District National Park.
Lara Bicknell, National Sales Controller at Creed Foodservice explained:
“We are absolutely delighted to be working in partnership with YHA across England and Wales on their food offer and ‘Feeding New Adventures Together’ campaign. We know from experience that building partnerships with like-minded companies brings the most success and there are many synergies between our organisations in terms of ways of working, values and aspirations. We are both passionate about ethically sourced and quality assured food, we have a shared respect for the environment and sustainable practices, and a thirst for innovation and change for the benefit of our customers.
As founding members of the Country Range Group of independent wholesalers, we are also proud to have provided an environmentally sound solution for servicing YHA’s Lake District sites in partnership with Caterite – a fellow Country Range member with existing delivery routes in this region. YHA is built upon strong foundations and beliefs and as one of the UK’s leading independent, family-owned and run food wholesalers we are looking forward to upholding these across our service delivery and ‘Believe In More’ promise.”
Jerry Robinson, Operations Director of YHA (England and Wales) commented on the appointment of Creed Foodservice, saying:
“As a charity we must ensure value for money at every level but also combine this with the quality product that people now expect from YHA. The appointment of Creed Foodservice as the food supplier to our network brings many benefits, both in terms of food quality and consistency and environmental. I am delighted that Creed Foodservice is onboard.
The food contract is the largest within YHA and gives us an opportunity to positively impact on how our operations affect both the environment and our customers. There is much synergy between YHA and Creed Foodservice and I am confident that the appointment will contribute to YHA’s charitable purpose in the long term.”
YHA operates a network of around 160 Youth Hostels of which 91 have dining provisions providing cooked breakfasts, lunches and evening meals as well as serving cakes and light snacks throughout the day. Primarily serving residential guests, a growing number of Youth Hostels now operate licensed cafes and bars which are open to the public and non-residents.
As part of the contract we will be delivering as far south as YHA Penzance in Cornwall to YHA The Sill at Hadrian’s Wall in Northumberland.
For more information about YHA (England and Wales) click here